The catchword for adapting your business idea is “pivot”. I sort of hated this word years ago because I interpreted it as bending to whichever way the business-winds were blowing. I actually have grown to like it though, but the pivot has to be within reason. The idea here is that you come to market […]
The Law of Twos is a firm law for entrepreneurs, foreshadowing the journey you are either about to take—or are currently on! This law is like gravity! You might think you can change it, or even manage it, but gravity always wins. To this day, I continue to experience this law in many aspects of new ventures. Here […]
Stephen Gerard had 20 years of corporate experience in sales, accounting, and finance under his belt when he decided to change course and become an entrepreneur at age 40. He founded his first company in 2004 and has started, invested in, and bought and sold businesses around the world ever since. His new book, Stuck in […]
Just like the fabled Bermuda Triangle, there is a ‘business’ Bermuda Triangle of emotions to watch out for. This triangle is characterized by three competing mindsets: patience, persistence, and panic all balancing on the head of a pin, floating like a marine-compass or gyroscope on a boat. They are always in motion, swaying and gyrating, […]
Getting one client is easy and potentially an anomaly (argh). Getting the second client is the start of a trend. But getting the third one is the trick. Once you have your third client, you might actually be onto something! Getting three clients comes from my start-up experiences over multiple businesses over multiple decades! This […]
It’s doubtful that anyone ever made a success of anything by waiting for all the conditions to be just right before starting. Failing fast and failing forward is a pretty established concept and is a ‘cute’ way of saying “Learn by Doing.” Understand there will be failures, and keep moving forward—no wasting time. Your laser […]
Once you start to see that your business is growing, your entrepreneurial spirit and confidence will want to keep it going and maybe even accelerate it. You will find yourself putting a lot, if not all, of the money you make back into the business. It sort of becomes a multiplier effect of confidence. In […]
During my first year in business, I kept a weekly diary. It helped me to reflect on the week that just passed, take a look back at prior weeks to look for trends and learning, and just give me some quiet time for “therapy.” The Diary of Year One is not a book meant to scare you, […]
Please prepare for take-off by bringing your seats and tray tables to an upright position … I couldn’t help but think about the entrepreneurial challenges that lay ahead on a recent flight. We were all seated and the captain came over the loudspeaker with our instructions. My mind drifted to think about how we should […]